The refining sector is primed for reinvention. Market forces are driving refiners to continually drive efficiencies and reimagine operations through technology and new ways of working. Gen AI has become an extraordinary force in enabling reinvention. The advent of Gen AI is disrupting the energy sector but, more specifically, it has the power to accelerate the refining industry’s transformation. Join Accenture to explore the possibilities of Gen AI in refining and practical actions to take now.